VIP Buyer Program


Definition & Criteria to be a Channel Leaders Club Member:

Invitation-only VIP buyer program for DIY/Home Improvement retailers, distributors, or wholesalers with buying titles/purchasing power and innovative retailer award winners including...

Big Box/Mass Retailers:

  • Home Depot
  • Lowes
  • Walmart
  • Costco
  • TJX
  • JCPenny
  • Best Buy
  • Sams Club


  • True Value
  • National Primesource
  • Ace Hardware
  • Do it Best
  • Distribution America
  • Grainger
  • Home Hardware
  • Emery
  • Jensen
  • Orgill
  • Gro Group
  • Pro Group

Online retailers:

  • Amazon
  • Ebay
  • Jet
  • Walmart
  • Wayfair
  • Zulily

Independent retailers with 7 stores +

  • Aubuchon Hardware
  • Benjamin Moore
  • Orsheln
  • Tractor Supply
  • Westlake Hardware

A Channel Leaders Club buyer’s #1 goal is to find NEW products at NHS on the Show Floor.


Channel Leaders Club delivers the most influential buyers from every category to NHS.


Channel Leaders Club members receive VIP treatment with custom programs to assist in their sourcing at NHS.

Channel Leaders Club Red Badge Holder

Channel Leaders Club members can be easily identified at the Show by their red badge holder.


To nominate a VIP Buyer into the Channel Leaders Club, please click here >>

  • We’re always on the lookout for the next hot product or trend in our industry, and NHS always delivers. There are many opportunities to gain knowledge at NHS, whether it’s through networking with retailers and vendors from across North America or participating in educational seminars. We always leave energized and full of new ideas.

    – Joel Marks | Vice President of Merchandise | Home Hardware Stores Ltd.

  • We at Chef Minute Meals did not know what to expect as a first time exhibitor at NHS. We still had doubts as the show opened. These soon faded away as we me with retailers and distribution channels we have never been able to access. The VIP Channel Lounge was even more fruitful for us. We can summarize by saying it was phenomenal for Chef Minute Meals and we are thrilled.

    – Ramon Sanchez-Vinas | Chef Minute Meals Inc.

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